Zurich insurance approach

Within the life insurance world, Zurich insurance company had checked out a niche position for clients who want to consider their life insurance products as being a long-term lifestyle ownership commitment.

Knowledge of what makes good insurance and bad insurance is well-defined as "level premiums" for long term policy ownership design. Regardless of what life companies a person represents, the consumer may find a unanimous position when discussing insurance in relation to premium payment style. With our current daily propensity to consumerism, the focus of risk insurance and what it represents may be partially lost.

When we talk about income protection, life insurance, trauma insurance or even total and permanent disability, we think about protecting for more then the short term. What this means is that we are taking an approach to our lifestyle that spans decades. If at the same time we can take this long-term vision and apply it to the payment style of this long-term product, a whole new consideration of what is affordable and what is not comes into view.

This long-term approach to insurance protection has been embraced by Zurich insurance company. Zurich realised committed consumers wanted to protect their lifestyle. Zurich wanted to reward this long-term vision by delivering very cost competitive premiums. In recent years clientele taking out a Zurich insurance policies with level premium have been blessed with significant savings when compared to the general market in the same payment structure.

Insurance needs to work both at claim time and in policy ownership and a well structured ownership design should consider the fundamental concept of ownership time in relation to cost. Zurich insurance has done the industry a service by championing the level premium policy affordability. Talk to your advisor and consider the strengths of level premium policy ownership or fill in our enquiry form and one of our consultants will contact you and will help with Zurich Insurance products.

Did we mention you'll receive 20% cash rebate for your first years' Zurich insurance premiums if you apply through Rate Detective?

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Published on October 10-th, 2008 in Life Insurance
Damon Rasheed is the CEO of Rate Detective, an Australian financial service comparison sites specialising in Life Insurance, Income Protection Insurance and home loans. Damon holds a Master's Degree in Economics from the University of Melbourne and has been involved in many start-up internet businesses.

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